This is an Irish commercial from 2008. I like the way its set up and executed--the message is delivered in a succinct yet simple way. I find the topic of ageism to one of the most interesting of this project. I've conducted three interviews now, and ageism has come up in some way, shape, or form in all of them. I like interviews to be fairly organic, so the topic has arisen on its own of via the desire of the interviewee.
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